Going to be a published author!

Appearances & Press, Artificial intelligence, Augmented reality, Branding, Digital Avatars, Focus: AR/VR, Predictions, Virtual reality

So my first professional book chapter’s been officially submitted, “Immersive Media and Branding: How being a brand will change and expand in the age of true immersion” (could still be changed) for all those curious. It is about virtual and augmented reality, and what it will mean for brands. Among other things, I talk a lot about how artificial intelligence and how it will inform digital avatars, which are fully fleshed out 3D interactive brand ambassadors. Fascinating thing to think about; literally fleshing out what your brand is, and what that will mean for

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Is Projection Mapping Augmented Reality?

Augmented reality, Focus: AR/VR, Thought bites

Is projection mapping augmented reality? I’ve been mulling this over on and off since a few years ago, since being utterly mesmerized by Amon Tobin’s projection mapping concert.  And since this made the rounds in 2015. My knee jerk reaction is – no! Upon further reflection, I’m not so sure. It augments the real world with enhanced data; so why not? Does augmented reality have to mean enhanced information, or does it include *any* data overlay (even just the pretty kind) – and so what if the digital being overlaid, maps to the surface

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Slightly uncanny valley

Augmented reality, Deepfakes, Facebook post, Focus: AR/VR

Wow. So. Uncanny valley…one {really bad} selfie and the Pinscreen app maps my face to a 3d avatar from their library (nb: all the female avatars are ridiculously uber sexed up – no, that’s not my body). It follows what my face is doing as well –  with “AR” mode my face was mapped to my boyfriend’s body, with the real room in the background. Amazing how quickly this is all developing; that’s 3 examples in the last few weeks of technology that can quickly, and sometimes – on the fly, create 3d avatars from existing

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Face Swapping: Deepfakes

Augmented reality, Entertainment, Focus: AR/VR, Virtual reality

Face-swapping celebrity faces onto porn performers’ bodies (“Deepfakes”). It’s a thing.  Yes, it’s about porn….but it’s not: if Photoshop has played a major role in bending “reality” the point where no one believes a photo any more, just wait until the same “bending reality” happens easily, with video. How will anyone know what’s “real” ?? Will there be clipart galleries, just waiting for faces to be superimposed on them? What about superimposing faces on bodies in VR? – wonder if actors will make deals with entertainment producers to license their faces into VR/AR content, not

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Upcoming appearances

Appearances & Press, Augmented reality, Focus: AR/VR, speaking engagements, Virtual reality

Am honored to be on stage at two events this week! Very excited. First up, I’m at the innovation festival Propelify on Thursday, where I will be fireside chatting with Beatie Wolfe  for 25 minutes about music’s interactive future (South stage, 2:20 pm). Beatie is a musical innovator in addition to being an accomplished musician. At the forefront of pioneering new formats for music, she unites tangibility, storytelling & ceremony to albums in this digital age. Propelify is a celebration and exploration of innovation. Techstars and Samsung NEXT are sponsoring a startup competition (maybe I should

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Starting an AR company!

Augmented reality, Focus: AR/VR

Excited to announce that after a 20+ year career spent providing strategic direction, thought leadership and operational expertise to global brands, start ups & agencies, I am changing gears…and starting a company in the Augmented Reality space. Name to still be decided! That might just be the hardest part lol. The Augmented Reality Platform is comprised of B2B Enterprise Software + a consumer mobile app, targeting the publishing industry. I have a fair bit of capital promised for the seed round – investors are highly recognized at a global level, and I’m pulling together an amazing Board of Directors.

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