Sharing thought leadership is an essential part of what I do.

I am frequently asked to speak about Spatial Computing, XR (including virtual reality, augmented reality, mixed reality) and other technologies converging in the space such as artificial intelligence and blockchain.

My presentations cater to diverse audiences, from intimate C-level gatherings to podcasts, large stages to global virtual broadcasts. I participate as a speaker, moderator, interviewer and panelist.

Select Appearances:
Topics:
  • Building a More Sustainable World through the Metaverse
  • Web3’s Impact on the Business of Media
  • Impact of the Metaverse on Different Industries (With Matthew Ball, Tom Furness, Helen Papagiannis, and Ori Inbar)
  • Artificial Intelligence, Digital Being and the intersection with XR
  • The Future of Work
  • The Coming Experience Wars: How Brands Can Survive and Thrive in the Future of XR
  • A long term vision: The Impact & Opportunities of Immersive Technologies 5-10 years
  • Let’s Make Lots of Money – Opportunities and Strategies for Monetizing VR
  • Augmented reality, digital intimacy, and the future of brands & interaction
  • How VR Will Supercharge Grassroots Movements
  • The Future of VR/AR and Entertainment
Author

Co-author, “The Handbook of Research on the Global Impacts of Immersive Media” (2019). Chapter title: “Immersive Media and Branding: How being a brand will change and expand in the age of true immersion.“

My chapter explores the impact immersive technologies—augmented reality and virtual reality—will have on consumer branding and business in the near and longer term future. Weaving multiple use cases and examples throughout, I discuss the next phase of experiential marketing: how immersive branding will develop as spatial computing becomes more mainstream, and how brands can start thinking about how they can leverage the technology.

I also examine the rise of virtual influencers, how they will affect social media marketing—and how artificial intelligence will ultimately enable true one-to-one interaction with customers through virtual avatars. Finally, I outline and discuss the risks, rules and recommendations for how to successfully proceed as a brand curious about how to best harness the technologies.

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